On-Site
  Off-Site
  Benefits
 
On-Site
1. New Web-site design and development. (Dynamic & Static) and/or Re-engineer existing website.

   - Graphics, Flash

   - Develop dynamic sites using Microsoft technologies such as ASP/VB/C# .NET, SQL Server, Oracle, PHP, MYSQL, etc.,

   - Develop static sites using HTML

   - Create Knowledge Base and Help files, if applicable.

   - Setting up Forum and Blog, if applicable.

   - Content gathering on our own as well coordinating with your business people to identify the same.

   - Appropriate titles, description, keywords for each URL and permalinks.

   - Re-engineer existing website to add images (with related alt text), change content without affecting the existing rank of the URL.

   - Present layout in such a way with additional content and at the same time not compromising on the look.

2. Validating the URL against W3C for XHTML compliance.

   - Every page (URL) in the website is treated and ranked separately by Search Engines and every page needs to pass validation.

3. Keyword analysis and density throughout website.

   - Identify keywords and phrases that bring additional traffic to the website.

   - Using appropriate keywords for specific web pages.

   - Cleaning up existing page in URL which ranks less.

   - Find repeated keywords in a web site with thick density and use alternative words for the same.

   - Check with existing trends to identify most used/searched keywords and then form a strategy to bypass the competitors.

4. Business domain experts and content writers work together to get the best competitive content.

   - We have people who had technically worked for Fortune 500 companies and we understand the business model and different industry domains.

   - Our developers had created search engines, bot applications and are experts in understanding different search algorithms.

5. SWOT Analysis: Identifying your website's Strengths, Weaknesses, Opportunities, and Threats to give your site a head start.

   - Strengths (Internal): Check which key words brings traffic and which particular pages get more traffic by using existing or new reporting tools with your web hosting provider. Focusing on strengths is vital, as we get to know what had worked so far and how to reciprocate the same in other areas. Also, there are numerous other factors such as, what advantages your business has over others? Etc.,

   - Weaknesses (Internal): This could be from web-site layout, content, inbound and outbound links, keywords and keyword stuffing. Resources that you have on updating the web-sites, reliability of web-hosting provider and site performance. A factor that could be strength could be in weakness.

   - Opportunities (External): Conducting events, newspaper marketing, partnerships, change in technology and other factors.

   - Threats (External): Business competition from other websites, obstacles that your business faces.

6. Suggesting and Implementing unique ideas for your website/business.

   - If not re-inventing the wheel, we can apply colors and taste. Our suggestion comes at no cost. If interested with our unique suggestions, we can implement that as well.

7. Consulting given by our IP (Intellectual Property) Experts for all your copyright, patent and trademark questions that you might have.

8. Our highly skilled software development team is specialized in providing tools and products, if required, for your website. If you do not have a development team to maintain your existing website, we will be glad to do it for you provided we have available resources and time at that point of time.

9. Research analysts to gather data and information in detail for any specific topic and provide with statistical reports.

   - Research analysis is different from keyword analysis. Research is done to get key information that is available in internet, users taste, statistics on any given task, be it keywords, competition, information on particular product/item, location, etc.,

10. Create and Update Sitemap xml, Robots.txt and provide Statistical Reports on improvement.

11. And much more, so contact us.